0 m · online ads

You pay for ads every month. Do you know how much came back in sales?

We create and manage your ads on Google, Instagram, Facebook, LinkedIn and other platforms. Everyone who reaches out arrives tagged with the ad they came from, and every month you see how much you spent and how much came back.

I want ads with measured returns

A pool company invested BRL 39,000 in ads and sold BRL 661,000 in 8 months.

updated October 2026

100 m · where your ad money gets lost

Which of these ad problems do you have today?

Each one has a fix, and we have solved all of them for real clients.

audience

You pay for ads and only get curious people

People with no budget, from the wrong city or just checking prices.

how we solve it

competitor research the right audience for each campaign keywords buyers actually search

tracking

The agency shows clicks, not sales

The report talks about reach and clicks. Sales, which are what matter, don't show up.

how we solve it

source tagged on every lead open dashboard a meeting every month

budget

You cut the wrong campaign

Without knowing which ad brought the sale, the campaign that looks expensive may be the one selling the most.

how we solve it

sale linked to the ad cuts based on what sold

getting started

You don't know how much to spend

The proposal comes with a guessed budget, before anyone knows what a customer costs in your market.

how we solve it

a small test first a budget based on real numbers

Recognize any of these? The first conversation is about finding where your company is losing money.

I want ads with measured returns

200 m · how it works

From research to ads that sell, in four steps

I want ads with measured returns
01

We research before we spend

We look at what your competitors advertise, how they show up on Google and where people are looking for what you sell. That becomes the plan: which channels to use and with how much.

02

We test small

Ads start with a small budget, just to measure how much it costs to bring in each customer in your market. With that number, we set the budget together with you.

03

We tag the source of every lead

Everyone who reaches out enters the system with the ad that brought them. The WhatsApp chat is kept with it, so your salesperson knows where they came from.

04

We cut what doesn't sell

Every month, in a meeting with the dashboard open, we show how much each campaign cost and how much it sold. Budget moves away from what doesn't sell and into what does.

500 m · the dashboard you will see

You check every real yourself, without relying on the agency's report

This is the dashboard you can open at any time: how much you spent, how much you sold and what each new customer cost, campaign by campaign. Click the menu to see the other screens. The system is in Portuguese; amounts in reais (BRL).

Conversations 23

AllWAIGFB
ML
Marcos Lima 09:42
(11) 9••••-••47
Meta AdsQualified
Perfect. I'll pass your chat on...6
JP
Juliana Prado 09:31
(11) 9••••-••83
Meta Ads
Do you serve Taubaté?2
CM
Carlos Mendes 08:57
(11) 9••••-••12
Google AdsQualified
Got the proposal, thanks.
PA
Patrícia Alves 02:14
(11) 9••••-••65
ExpiredNot a fit
Just wanted to know the price.
RC
Rafael Costa yesterday
(11) 9••••-••29
WhatsApp Business
Can you call me early tomorrow?1
ML
Marcos Lima
AI on
Meta Ads
(11) 9••••-••47 · WhatsApp
AssignTransferCloseInternal note
Hi, I saw your ad. I'd like a quote.09:38
Hi, Marcos. Sure. So I can pass you to the right specialist: what are you looking for and in which city?09:38
A fiberglass pool, in São José dos Campos.09:39
Great. Do you have an idea of the timeline and how much you plan to invest?09:39
About 60 days. Up to around 90,000.09:41
Perfect. I'll pass your chat to Ana, who covers your area. She'll reach out shortly.09:42
AI handed the chat to Ana Souza, with the summary
INTERNAL NOTE · NOT SENT TO WHATSAPPGood fit. Prefers to be contacted in the morning.

Contacts

Your contact book. CRM, forms and WhatsApp Business. Open a chat or send a template.

ImportDuplicates+ New contact
CONTACTCONTACT / COMPANYOPPORTUNITIESOWNERSOURCEUPDATED
Marcos Lima(11) 9••••-••47Alfa Company1 cardBRL 82,000Ana SouzaMeta Adstoday
Juliana Prado(11) 9••••-••83No cardAI handlingMeta Adstoday
Carlos Mendes(11) 9••••-••12Gama Company1 cardBRL 32,000Bruno LopesGoogle Adstoday
Patrícia Alves(11) 9••••-••65No cardno ownerMeta Adstoday
Rafael Costa(11) 9••••-••29Omega Company1 cardBRL 124,500Carla DiasWhatsApp Businessyesterday
Fernanda Rocha(11) 9••••-••08Kappa Company1 cardBRL 36,000Ana SouzaFormyesterday
Bruno Teixeira(11) 9••••-••54Sigma Company1 cardBRL 21,300Bruno LopesMeta Ads2 days
Aline Duarte(11) 9••••-••36Theta Company1 cardBRL 41,000Carla DiasGoogle Ads3 days
1,312 contacts · page 1 of 27Previous · Next

Campaigns

One place for your Meta and Google Ads campaigns. Performance and returns in real time.

Sync MetaExport report
PLATFORMMeta · Google
AD ACCOUNTCA · Your Company
PERIODThis month

Meta Ads metrics

Spend BRL 12,400
Impressions 684,200
Clicks 13,680
Reach 452,300
Frequency 1.51
Conversations started 860
CTR 2.00%
CPC BRL 0.91
CPM BRL 18.12
Cost per result BRL 14.42

Daily trend

Conversations started per day

Qualification Dashboard

Everything the AI handled this month

All sourcesThis month
1,312People handled
341Qualified and sent to sales
26.0%Qualification rate
9,874Total messages
96Unfinished conversations
31.2%Not interested
214Follow-ups by the AI
16.3%Average follow-ups

Peak hours (messages)

7 pm to 11 pm: the peak, after the team has gone home

Funnel

People handled1,312100%
Qualified34126%
Not interested40931%
Follow-ups21416%
MONTHLY GOAL (OCTOBER)
BRL 212,600 / BRL 250,000
85%

BRL 37,400 to go

ANNUAL GOAL (2026)
BRL 1,860,000 / BRL 2,400,000
78%

BRL 540,000 to go

Dashboard

Welcome back, Ana.

OWNERAll
FUNNELAll
SOURCEAll
PERIODThis month
56CREATED
23IN PROGRESS
22WON
11LOST
39.3%Conversion rate
BRL 212,600Total sales value
BRL 9,664Average order
19 daysSales cycle

ADS Campaigns

Total: BRL 1,152,100

ExportImport+ New
Opportunity 14
BRL 486,000
Marcos LimaAlfa Company · (11) 9••••-••47
META ADSPOOLS
BRL 82,000★★★★★
Lucas MartinsZeta Company · (11) 9••••-••91
GOOGLE ADS
BRL 45,500★★★★☆
Negotiation 9
BRL 312,500
Carlos MendesGama Company · (11) 9••••-••12
GOOGLE ADSPROPOSAL
BRL 32,000★★★★★
Rafael CostaOmega Company · (11) 9••••-••29
WHATSAPP
BRL 124,500★★★★☆
Deal Closed 22
BRL 212,600
SOLD
Fernanda RochaKappa Company
FORM
BRL 36,000
SOLD
Bruno TeixeiraSigma Company
META ADS
BRL 21,300
Lost 11
BRL 141,000
LOST
Aline DuarteTheta Company
PRICE
BRL 41,000
LOST
Thiago RamosLambda Company
NO REPLY
BRL 27,500

Proposals

Created and sent from the system itself

+ New proposal
38Sent this month
15Accepted
39%Acceptance rate
BRL 156,500In open proposals
No.CUSTOMERAMOUNTSTATUSSENT
1024Gama CompanyBRL 32,000Senttoday
1023Omega CompanyBRL 124,500Senttoday
1022Kappa CompanyBRL 36,000Acceptedyesterday
1021Sigma CompanyBRL 21,300Accepted2 days
1020Theta CompanyBRL 41,000Declined3 days

Automations

When something happens in the CRM, act automatically: trigger, conditions and actions.

New automation
My automationsTemplatesHistory
5Automations
5Active
1,611Runs this month
New contact alert Active
New lead created→Notify users on the dashboard

1,312 runs · last today, 09:42

Customer stuck in negotiation Active
Lead idle for 2 days→Create a task on the lead

97 runs · last today, 08:00

Closed sale moves to after-sales Active
Lead marked as won→Complete the lead's open tasks→Move to another board

22 runs · last yesterday, 17:20

New opportunity email Active
Lead changed stage→Send an internal email to the team

169 runs · last today, 09:31

Proposal sent Active
Lead changed stage→Create a task on the lead

11 runs · last 3 days ago

Return on Ad Spend

Detailed performance and return analysis

OWNERAll
FUNNELADS Campaigns
TAGNo tags
PERIODThis month
BRL 18,400Actual spend
BRL 212,600Direct revenue
11.55xDirect ROAS
BRL 836CAC · 22 sales
BRL 9,664Average order

Conversion values

Contacts from marketing1,312
Cost per contactBRL 14.02
Qualified by AI (sent to CRM)341
Cost per qualified leadBRL 53.96
Customer acquisition cost (sales)BRL 836.36

Lead sources

1,312TOTAL
Meta Ads80161%
Google Ads35427%
Form1058%
WhatsApp Business524%

Real screens from the Ocean Scale system, shown in Portuguese. Names, phone numbers and figures are illustrative.

1,000 m · who already advertises with us

How much came back for our clients

1,500 m · what you get

What's included

  • An ad plan by goal and by channel
  • Ads on Google, Instagram, Facebook, LinkedIn and other platforms
  • Tracking set up from click to sale
  • Creatives and copy aligned with your sales team
  • Ad accounts in your company's name
  • Access to the results dashboard at any time
  • Monthly meeting with the dashboard open

Works better with

AI customer serviceAnswers everyone who reaches out within seconds, 24 hours a day. Ocean Scale systemLinks every sale to the ad that brought it. Landing pageA page built to turn the click into a conversation. Videos and creatives (Portuguese)Creatives filmed and edited for ads.

FAQ

How much do I need to spend on ads?

We start small, just to measure: about BRL 100 a day, for 10 to 15 days. Those numbers show how much it costs to bring in each customer in your market, and we use them to set the budget with you. The ad budget is separate from our contract and stays in your own ad platform accounts.

Is there a minimum contract term?

For ad management, the contract has a 6 month minimum term. The ad budget is separate and paid directly into your ad account.

How soon will I see results?

It depends on what your company already has in place, like a website, ad accounts and customer service. In the discovery meeting, we look at your current setup and give you the right timeline for your case.

Do you guarantee results?

No serious agency guarantees results before measuring. What we guarantee is that you will see every number: how much you spent, how many people reached out and how many became sales. That's why we start with a small test before setting the budget.

If I leave, do I keep the accounts and data?

Yes. The ad accounts are in your company's name from day one, and the customer and sales history recorded in the system is exported to you.

Does it work for my industry?

We have used it in very different industries: a hotel, a senior living residence, high-end pools and a steel distributor. It works best when the average sale is significant and the sale depends on a fast response. In the discovery meeting, we check together whether that's your case.

See all questions →